[my_name_is_tudor @ Jul 6th 2006 4:20AM]

What would have been a clever idea would have been to have a white figure with black clothing/hair, and a black figure with white clothing/hair, thus (sort of) negating racial conflict (does the white figure represent the black or white PSP? If they represent the black one, then how can they be making a pro-white statement? etc etc)

But, the most obvious point of contention is the connotations of violence. Why even pitch a new product as a 'threat' to an existing product? Why suggest that the white PSP is going to violently knock the black psp from its spot? I mean, thats just simple counter productive marketing, never mind the inclusion of a racial overtone to the whole conflict.

If the ads involved a white and black figure in a cooperative outlook, and with a less confrontational slogan than 'white is coming' (even something as simple as 'black and white' with white in italics..) then noone would even bat an eyelid at this. Indeed, there might even be a chance among the more Politically-correct circles that Sony would be applauded for the encouragement of good inter-race relations.